Westchester Real Estate Firm Targets Chinese Buyers via New Partnership

A Northeast real estate firm with offices throughout Westchester is partnering with an online company to raise the visibility of properties here to prospective buyers in China.

Julia B. Fee and William Pitt Sotheby’s International Realty, Inc., on Friday announced that it’s working with Caimeiju.com, “a real estate website that focuses on connecting real estate professionals with high end Asian consumers.”

Launched four years ago as an international marketing agency that targets Asian purchasers, Caimeiju uses channels that include China’s versions of YouTube and Twitter to promote properties, according to a press release from WPSIR.

“The company provides a variety of services for real estate agents including translation of listing copy into Chinese by a team of bilingual writers with knowledge of real estate, circulation of listings among real estate associates throughout China, visibility through China’s own search engines utilizing Chinese keywords, and promotion of listings on China’s top social media and real estate sites,” the press release said.

More information on the partnership and both companies can be found here. For updated information on open houses and houses for sale in your town, click on the “Real Estate” tab of your local Patch under the “News” section on the homepage.